{"id":28584,"date":"2021-09-30T20:15:00","date_gmt":"2021-09-30T20:15:00","guid":{"rendered":"https:\/\/www.3pillarglobal.com\/?post_type=case-studies&#038;p=28584"},"modified":"2024-08-08T19:05:17","modified_gmt":"2024-08-08T19:05:17","slug":"powering-content-distribution-beyond-broadcast","status":"publish","type":"case-studies","link":"https:\/\/www.3pillarglobal.com\/insights\/case-studies\/powering-content-distribution-beyond-broadcast\/","title":{"rendered":"Powering Content Distribution Beyond Broadcast"},"content":{"rendered":"\n<p class=\"has-medium-font-size\">Over the course of a decade of partnership, PBS transformed from a traditional media company to a digital media leader, delivering award-winning content via web, mobile, and connected devices.<\/p>\n\n\n\n<p>PBS is the most trusted name in public broadcasting, offering news, education, and entertainment programming for viewers of all ages.<\/p>\n\n\n\n<p><strong>Opportunity<\/strong><\/p>\n\n\n<div class=\"wp-block-heading\">\n<h2 class=\"wp-block-heading\">PBS needed to digitize and align their member stations with a robust software solution.<\/h2>\n<\/div>\n\n\n<p>In 2009, amid growing demand for content access, the PBS executive team knew they needed to make the leap from a coalition of terrestrial broadcast companies to a digital-first organization. Inefficient and fragmented, each of PBS\u2019 187 member stations was building their own solution to power online viewing experiences.<\/p>\n\n\n\n<p><strong>Solution<\/strong><\/p>\n\n\n<div class=\"wp-block-heading\">\n<h2 class=\"wp-block-heading\">3Pillar Global built the technical foundation and continues to innovate the product suite that empowers PBS to deliver award-winning content.<\/h2>\n<\/div>\n\n\n<p>3Pillar partnered with PBS to stand up a new digital organization trained in agile methodologies. Our team developed the original iPad apps for PBS and PBS KIDS, built custom CMSs for member stations to deploy consistent online content, and created a set of APIs that serves PBS content everywhere, including mobile, OTT, and STB platforms. The groundwork we laid has given PBS unprecedented control over when and where their content appears.<\/p>\n\n\n\n<p><strong>Outcome<\/strong><\/p>\n\n\n<div class=\"wp-block-heading\">\n<h2 class=\"wp-block-heading\">Hundreds of millions of videos are streamed each month across PBS platforms.<\/h2>\n<\/div>\n\n\n<p>The PBS and PBS KIDS apps have racked up 58M+ downloads, and the products we\u2019ve developed have won SIIA CODiE and Webby Awards.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cThis is huge. Every single online viewer will notice and benefit from the massive performance increase of this new content service architecture.\u201d <\/p>\n<cite>Matt Norton, Senior Director of Technology, PBS Digita<\/cite><\/blockquote>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cThe information provided is so key to what we are solving.\u201d<\/p>\n<cite>Scott Nourse, SVP, Digital Product Development<\/cite><\/blockquote>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"460\" height=\"371\" src=\"https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2021\/09\/PBS-Case-Study-iPad.jpg\" alt=\"\" class=\"wp-image-28588\" srcset=\"https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2021\/09\/PBS-Case-Study-iPad.jpg 460w, https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2021\/09\/PBS-Case-Study-iPad-300x242.jpg 300w\" sizes=\"auto, (max-width: 460px) 100vw, 460px\" \/><\/figure><\/div>","protected":false},"excerpt":{"rendered":"<p>Over the course of a decade of partnership, PBS transformed from a traditional media company to a digital media leader, delivering award-winning content via web, mobile, and connected devices.<\/p>\n","protected":false},"featured_media":28594,"template":"","industry-types":[],"service-types":[],"topics":[],"class_list":["post-28584","case-studies","type-case-studies","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.4 - 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