{"id":1208,"date":"2024-07-05T19:12:25","date_gmt":"2024-07-05T19:12:25","guid":{"rendered":"https:\/\/www.3pillarglobal.com\/?page_id=1208"},"modified":"2026-02-10T21:43:02","modified_gmt":"2026-02-10T21:43:02","slug":"the-product-mindset","status":"publish","type":"page","link":"https:\/\/www.3pillarglobal.com\/helix-ai\/the-product-mindset\/","title":{"rendered":"The Product Mindset\u00ae"},"content":{"rendered":"\n<section  class=\"hero-block hero text-bg-cyan\" style=\"background-image: url(https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2024\/07\/the-product-mindset-hero.png)\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2024\/07\/the-product-mindset-hero-mobile.jpg\" class=\"mobile-image img-fluid\" alt=\"A young businesswoman using a digital tablet during a brainstorming session in a modern office\" srcset=\"https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2024\/07\/the-product-mindset-hero-mobile.jpg 768w, https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2024\/07\/the-product-mindset-hero-mobile-300x169.jpg 300w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>    \n    <div class=\"hero-body\">\n        <div class=\"container\">\n            <div class=\"row\">\n                <div class=\"col-lg-6 pe-lg-5\">\n                                            <nav aria-label=\"breadcrumb\"><ol class=\"breadcrumb\"><li class=\"breadcrumb-item\"><a href=\"https:\/\/www.3pillarglobal.com\">Home<\/a><\/li><li class=\"breadcrumb-item\"><a href=\"https:\/\/www.3pillarglobal.com\/helix-ai\/\">HelixAI<\/a><\/li><\/ol><\/nav>                                    <\/div>\n            <\/div>\n\n            <div class=\"row\">\n                <div class=\"col-lg-6 pe-lg-5\">\n                                            <h1>The Product Mindset\u00ae<\/h1>\n                    \n                                    <\/div>\n            <\/div>\n\n            <div class=\"acf-innerblocks-container\">\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer is-style-medium\"><\/div>\n\n\n<div class=\"wp-bootstrap-blocks-row row\">\n\t\n\n<div class=\"col-12 col-md-12\">\n\t\t\t\n\n<div  class=\"card-container-block card\">\n    <div class=\"card-body\">\n        <div class=\"acf-innerblocks-container\">\n<div class=\"wp-bootstrap-blocks-row row gx-5\">\n\t\n\n<div class=\"col-12 col-md-6\">\n\t\t\t\n<div class=\"wp-block-heading\">\n<h2 class=\"wp-block-heading\">Build software for business outcomes<\/h2>\n<\/div>\n\n\n<div style=\"height:24px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n\n            <a href=\"\/contact-us\/\" target=\"\" class=\"button-block btn btn-primary\">\n            <span>Let\u2019s Talk<\/span>\n        <\/a>\n    \n\n\n\n<div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer is-style-default\"><\/div>\n\n\t<\/div>\n\n\n\n<div class=\"col-12 col-md-6\">\n\t\t\t\n\n<p>How you think about software development is just as important as your development practices or any methodology you follow. Research shows that software development failure rates are as high as 80%. 3Pillar believes that all software, not just revenue-generating products, should be undertaken with a Product Mindset\u00ae if you want to avoid becoming just another statistic. The Product Mindset is meant to get everyone in your organization speaking the same language and driving toward the same results, maximizing your chances of success.<\/p>\n\n\n\n<p>The Product Mindset provides a framework for thinking about development that prioritizes three things above all: minimizing time to value, solving for need, and excelling at change. If you can check each of these boxes, your odds of developing successful software will increase exponentially. The Product Mindset is informed and has been shaped by successfully delivering thousands of projects since 3Pillar was founded.<\/p>\n\n\t<\/div>\n\n<\/div>\n\n<\/div>\n    <\/div>\n<\/div>\n\t<\/div>\n\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer is-style-small\"><\/div>\n\n<\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n<div  class=\"background-block bg-white\">\n    \n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer is-style-small\"><\/div>\n\n\n<div class=\"wp-bootstrap-blocks-container container mb-2\">\n\t\n<div class=\"wp-block-heading\">\n<h2 class=\"wp-block-heading\">The Product Mindset principles<\/h2>\n<\/div>\n\n\n<div style=\"height:12px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-bootstrap-blocks-row row gy-3\">\n\t\n\n<div class=\"col-12 col-md-6\">\n\t\t\t\n\n<div  class=\"card-icon-block card card-flush card-icon\">\n    <div class=\"card-body\">\n                    <i class=\"icon icon-update\"><\/i>\n                \n                    <h3 class=\"card-title\">Minimize time to value <\/h3>\n        \n                    <p class=\"card-text\">Time is frequently in short supply when you\u2019re developing software. The Product Mindset emphasizes finding the shortest path to value for you and your users. The best way to achieve this is through a repeated sequence of user research, rapid prototyping, and iterative testing.  <\/p>\n        \n            <\/div>\n<\/div>\n\t<\/div>\n\n\n\n<div class=\"col-12 col-md-6\">\n\t\t\t\n\n<div  class=\"card-icon-block card card-flush card-icon\">\n    <div class=\"card-body\">\n                    <i class=\"icon icon-check_circle\"><\/i>\n                \n                    <h3 class=\"card-title\">Solve for need <\/h3>\n        \n                    <p class=\"card-text\">Opinions and conjecture are a software development team\u2019s worst enemies. We extract actionable insights from user data and feedback to ensure we\u2019re always solving for need, not taking shots in the dark. Understanding user wants and needs and comparing how close the software is to hitting those marks are critical components of any successful development effort.  <\/p>\n        \n            <\/div>\n<\/div>\n\t<\/div>\n\n\n\n<div class=\"col-12 col-md-6\">\n\t\t\t\n\n<div  class=\"card-icon-block card card-flush card-icon\">\n    <div class=\"card-body\">\n                    <i class=\"icon icon-emoji_events\"><\/i>\n                \n                    <h3 class=\"card-title\">Excel at change<\/h3>\n        \n                    <p class=\"card-text\">Knowing when to pivot and when to hold fast is imperative for product teams. Building the capability to navigate change with ease is a must, as many of your original ideas and assumptions will likely turn out to be wrong once they\u2019re vetted and tested in real-world scenarios.   <\/p>\n        \n            <\/div>\n<\/div>\n\t<\/div>\n\n\n\n<div class=\"col-12 col-md-6\">\n\t\t\t\t<\/div>\n\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer is-style-small\"><\/div>\n\n\n\n<div  class=\"custom-block card-horizontal-offset-block card card-image-offset card-image-offset-right text-bg-cyan\">\n    <div class=\"card-body\">\n        <div class=\"row flex-md-row-reverse\">\n            <div class=\"col-md-6\">\n                                    <img loading=\"lazy\" decoding=\"async\" width=\"1422\" height=\"800\" src=\"https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2024\/08\/the-product-mindset-impact.jpg\" class=\"img-fluid\" alt=\"abstract repeating architecture\" data-aos=\"fade-up\" srcset=\"https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2024\/08\/the-product-mindset-impact.jpg 1422w, https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2024\/08\/the-product-mindset-impact-300x169.jpg 300w, https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2024\/08\/the-product-mindset-impact-1024x576.jpg 1024w, https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2024\/08\/the-product-mindset-impact-768x432.jpg 768w\" sizes=\"auto, (max-width: 1422px) 100vw, 1422px\" \/>                            <\/div>\n\n            <div class=\"col-md-6\">\n                \n                                    <h2 class=\"card-title\">The Product Mindset\u2019s impact <\/h2>\n                \n                \n                                    <p class=\"card-text\">The big idea behind the Product Mindset is that, far too often, teams get hung up focusing on the wrong things. They obsess about building the product the right way instead of ensuring they\u2019re building the right product. Countless software teams devotedly follow agile methodologies to the letter\u2026and still wind up delivering features or functionality that nobody wants, needs, or uses. The Product Mindset gives everyone involved in bringing software to life, from the business owners to Product Managers to engineers and QA, a common language and framework for thinking about what\u2019s most important when launching a new solution either internally or into the market.  <\/p>\n                \n                            <\/div>\n        <\/div>\n    <\/div>    \n<\/div>\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer is-style-medium\"><\/div>\n\n\n\n<div  class=\"custom-block card-horizontal-offset-block card card-image-offset card-image-offset-left text-bg-teal\">\n    <div class=\"card-body\">\n        <div class=\"row\">\n            <div class=\"col-md-6\">\n                                    <img loading=\"lazy\" decoding=\"async\" width=\"1422\" height=\"800\" src=\"https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2024\/08\/the-product-mindset-book.jpg\" class=\"img-fluid\" alt=\"The Product Mindset\u00ae book\" data-aos=\"fade-up\" srcset=\"https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2024\/08\/the-product-mindset-book.jpg 1422w, https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2024\/08\/the-product-mindset-book-300x169.jpg 300w, https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2024\/08\/the-product-mindset-book-1024x576.jpg 1024w, https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2024\/08\/the-product-mindset-book-768x432.jpg 768w\" sizes=\"auto, (max-width: 1422px) 100vw, 1422px\" \/>                            <\/div>\n\n            <div class=\"col-md-6\">\n                \n                                    <h2 class=\"card-title\">We wrote the book on The Product Mindset<\/h2>\n                \n                \n                                    <p class=\"card-text\">We believe so strongly in the Product Mindset that our founder, David DeWolf, and our former VP of Product Strategy &#038; Design, Jessica Hall, wrote a book on it. By adhering to this mindset, we successfully develop software that drives real business impact. It starts with aligning our clients\u2019 objectives to their users\u2019 needs for every release. We get smart about what customers choose and don\u2019t use and optimize each update for maximum impact. Download the eBook to get real-world examples of how following The Product Mindset will set you up for success in an increasingly digital world.  <\/p>\n                \n                                    <a href=\"\/insights\/whitepapers-ebooks\/the-product-mindset\/\" target=\"\" class=\"card-link link-arrow link-arrow-dark\" title=\"We wrote the book on The Product Mindset\">\n                        <span>Get your free copy now!<\/span>\n                    <\/a>\n                            <\/div>\n        <\/div>\n    <\/div>    \n<\/div>\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer is-style-medium\"><\/div>\n\n<\/div>\n\n\n<\/div>\n\n\n<div id=\"insights\"  class=\"background-block scroll-spy-target bg-light-cyan\">\n    \n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer is-style-medium\"><\/div>\n\n\n<div class=\"wp-bootstrap-blocks-container container mb-2\">\n\t\n<div class=\"wp-block-heading\">\n<h2 class=\"wp-block-heading\">Related insights<\/h2>\n<\/div>\n\n\n<div style=\"height:24px\" aria-hidden=\"true\" class=\"wp-block-spacer is-style-default\"><\/div>\n\n\n<div class=\"wp-bootstrap-blocks-row row\">\n\t\n\n<div class=\"col-12 col-md-6 col-lg-4\">\n\t\t\t\n\n<a href=\"\/insights\/blog\/how-media-innovators-leverage-the-product-mindset\/\"  class=\"card-offset-block card card-body-offset\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"1208\" height=\"680\" src=\"https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2023\/04\/blog-How-Media-Innovators-Leverage-the-Product-Mindset.jpg\" class=\"img-fluid card-img-top\" alt=\"a business woman working on her laptop\" data-aos=\"fade-up\" srcset=\"https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2023\/04\/blog-How-Media-Innovators-Leverage-the-Product-Mindset.jpg 1208w, https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2023\/04\/blog-How-Media-Innovators-Leverage-the-Product-Mindset-300x169.jpg 300w, https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2023\/04\/blog-How-Media-Innovators-Leverage-the-Product-Mindset-1024x576.jpg 1024w, https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2023\/04\/blog-How-Media-Innovators-Leverage-the-Product-Mindset-768x432.jpg 768w\" sizes=\"auto, (max-width: 1208px) 100vw, 1208px\" \/>        \n    <div class=\"card-body\">\n                    <h3 class=\"card-title\" data-match-height=\"card-offset-title\">How Media Innovators Leverage the Product Mindset<\/h3>\n        \n                    <p class=\"card-text\">April 4, 2023 <\/p>\n            <\/div>  \n<\/a>\n\t<\/div>\n\n\n\n<div class=\"col-12 col-md-6 col-lg-4\">\n\t\t\t\n\n<a href=\"\/insights\/podcast\/living-the-product-mindset-with-jessica-hall-david-dewolf\/\"  class=\"card-offset-block card card-body-offset\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"1208\" height=\"680\" src=\"https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2022\/11\/the-innovation-podcast-logo.png\" class=\"img-fluid card-img-top\" alt=\"The Innovation Podcast logo\" data-aos=\"fade-up\" srcset=\"https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2022\/11\/the-innovation-podcast-logo.png 1208w, https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2022\/11\/the-innovation-podcast-logo-300x169.png 300w, https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2022\/11\/the-innovation-podcast-logo-1024x576.png 1024w, https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2022\/11\/the-innovation-podcast-logo-768x432.png 768w\" sizes=\"auto, (max-width: 1208px) 100vw, 1208px\" \/>        \n    <div class=\"card-body\">\n                    <h3 class=\"card-title\" data-match-height=\"card-offset-title\">Living the Product Mindset, with Jessica Hall &#038; David DeWolf<\/h3>\n        \n                    <p class=\"card-text\">November 1, 2022 <\/p>\n            <\/div>  \n<\/a>\n\t<\/div>\n\n\n\n<div class=\"col-12 col-md-6 col-lg-4\">\n\t\t\t\n\n<a href=\"\/insights\/whitepapers-ebooks\/the-product-mindset-key-to-transforming-the-cybersecurity-industry\/\"  class=\"card-offset-block card card-body-offset\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"1208\" height=\"680\" src=\"https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2024\/07\/whitepaper-the-product-mindset-key-to-transforming.jpg\" class=\"img-fluid card-img-top\" alt=\"The product mindset key to transforming\" data-aos=\"fade-up\" srcset=\"https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2024\/07\/whitepaper-the-product-mindset-key-to-transforming.jpg 1208w, https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2024\/07\/whitepaper-the-product-mindset-key-to-transforming-300x169.jpg 300w, https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2024\/07\/whitepaper-the-product-mindset-key-to-transforming-1024x576.jpg 1024w, https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2024\/07\/whitepaper-the-product-mindset-key-to-transforming-768x432.jpg 768w\" sizes=\"auto, (max-width: 1208px) 100vw, 1208px\" \/>        \n    <div class=\"card-body\">\n                    <h3 class=\"card-title\" data-match-height=\"card-offset-title\">The Product Mindset: Key to Transforming the Cybersecurity Industry <\/h3>\n        \n                    <p class=\"card-text\">September 22, 2021 <\/p>\n            <\/div>  \n<\/a>\n\t<\/div>\n\n<\/div>\n\n\n\n    <div class=\"aligncenter\">\n\n            <a  class=\"link-arrow-block link-arrow \" href=\"\/insights\/blog\/\" target=\"\">\n            <span>View all<\/span>\n        <\/a>\n    \n    <\/div>\n\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer is-style-medium\"><\/div>\n\n\n<\/div>\n\n\n    <section  class=\"cta-block cta text-bg-teal\">\n        <div class=\"cta-inner\" style=\"background-image: url('https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2024\/08\/cta-7.png')\">\n                            <img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"300\" src=\"https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2024\/08\/cta-7-mobile-teal.png\" class=\"mobile-image img-fluid\" alt=\"3Pillar graphic pattern\" srcset=\"https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2024\/08\/cta-7-mobile-teal.png 768w, https:\/\/www.3pillarglobal.com\/wp-content\/uploads\/2024\/08\/cta-7-mobile-teal-300x117.png 300w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/>            \n            <div class=\"cta-body\">\n                <div class=\"container\">\n                    <div class=\"row\">\n                        <div class=\"col-lg-6\">\n                                                            <h2 class=\"display-4\">Put the Product Mindset into practice<\/h2>\n                            \n                                                            <p class=\"lead\">Reach out today to find out how the Product Mindset can be the differentiator you need to keep your software development efforts on track. <\/p>\n                            \n                                                            <a href=\"\/contact-us\/\" target=\"\" class=\"btn btn-primary\" >Let\u2019s Talk<\/a>                            \n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n\t<\/section>\n","protected":false},"excerpt":{"rendered":"<p>The Product Mindset(R) is a core philosophy and distinctive viewpoint embedded in 3Pillar\u2019s culture. It emphasizes minimizing time to value, solving for user needs, and excelling at change. <\/p>\n","protected":false},"author":4,"featured_media":0,"parent":31500,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-empty.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-1208","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>3Pillar\u2019s Product Mindset<\/title>\n<meta name=\"description\" content=\"The Product Mindset\u00ae is a core philosophy and distinctive viewpoint embedded in 3Pillar\u2019s culture. 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